Four different "Large Scale Loss" animations that visualize different liability insurance scenarios for large businesses casualties. Liability business events have serious consequences economically that can be difficult to present in a human and positive manner. The direction was to communicate the events clearly using iconography and manipulating text/letters in interesting manner. Hand drawn elements, washes, subtle textures and custom morph transitions were used to add a human feel to the stories.
![](https://cdn.myportfolio.com/a17f31e375c9602198489989c594df96/b532412d-1349-40b9-9bca-7fd5394b4091_rw_1920.jpg?h=ce6a9c76bae122b71ab5a9e2e9490af8)
![](https://cdn.myportfolio.com/a17f31e375c9602198489989c594df96/2966113f-1fb1-4041-9e27-d8e335b6fdae_rw_1920.jpg?h=b04b61c12687cdf11a29281065b88e4c)
![](https://cdn.myportfolio.com/a17f31e375c9602198489989c594df96/175d8cfc-7f85-4fd9-a5d8-77d5c9fcbc08_rw_1920.jpg?h=53061b5df8d24f8af8493c67d390f30c)
![](https://cdn.myportfolio.com/a17f31e375c9602198489989c594df96/1696c792-704c-48ed-bd3e-b98357ab81fa_rw_1920.jpg?h=99661d3296c18e547edd87f702ab3802)
![](https://cdn.myportfolio.com/a17f31e375c9602198489989c594df96/87fec021-16f1-46b6-99d5-d830871036b5_rw_1200.jpg?h=58bbff42c98579b9dc84d36fd2aa9dc7)
![](https://cdn.myportfolio.com/a17f31e375c9602198489989c594df96/bcea5b7b-93a1-441d-a75a-533c9c9bc34d_rw_1200.jpg?h=ff13ebd0a3caf842ca1bd5196d80a535)
![](https://cdn.myportfolio.com/a17f31e375c9602198489989c594df96/3daa4d0f-7b8d-4779-842e-259ea757647e_rw_1200.jpg?h=a9cc79260336aed11214b547ccd5bab2)
![](https://cdn.myportfolio.com/a17f31e375c9602198489989c594df96/4885468a-d041-4d83-8b01-1e0ec5a58d8a_rw_1920.jpg?h=430f94454ca9d785420b0eb17d3c1fee)
Automotive - Full Animation on YouTube
Manufacturing - Full Animation on YouTube
Premises - Full Animation on YouTube